Merch (n./adj.) - Short for merchandise.

Usually used to describe something sold by a brand, artist, or movement.

Our take on merch ~ merch is a form of receipt. A receipt of your support and investment in an idea, brand, or movement. It is a physical receipt that you can wear and show off to be like “I fvck with this and if you like me and my energy, than you’ll probably like this too.”

At the end of the day, most people don’t know what they like until they see it on someone else so put the next wo(man) onto something that they might like.